Mycelium marked its first-ever network event at Coinfest Asia 2024, with Driew selected to support Utopia Club in executing a high-impact brand activation. Driew managed the experience holistically, from venue pitching and spatial decoration to stage management, special effects, and content production, ensuring the activation stood out within the festival. The event exceeded expectations with approximately 127% attendance, and the strong execution left partners highly satisfied, making Mycelium’s debut a memorable and successful launch.